Born in Madrid in 1974, Jaime Hayón has one of the most glittering careers in recent contemporary design. Although trained in Madrid, he forged his reputation at Fabrica, the creative breeding ground run by Benetton near the Italian city of Treviso. Arriving in 1997, at the young age of 24, Hayón worked for Oliviero Toscani, who would soon place him in charge of the design department. It was at Fabrica that Hayón first worked with BD on the Mail Me project.
In 2004, he decided to branch out on his own, settling in Barcelona and working on a number of projects while also exhibiting his more personal work in art galleries. The exhibition “Mediterranean Digital Baroque”, at London’s David Gill Gallery, and the bathroom collection he designed for ArtQuitect marked the start of his meteoric international rise, which was established with the Showtime collection for BD and his subsequent work with companies such as Metalarte, Camper, Lladró, Bisazza, Swarovsky, and Moooi.